在页面中注入广告

问题描述

今天我注意到，在Chrome网上应用店信息中心内，在我的扩展程序设置下，有一个标记为广告行为的复选框，其描述为此附加信息向某些第三方网站注入广告。

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我的问题是：

• 广告支持的扩展程序是否可以在页面中注入广告
  
• 如果是这样，什么是可接受的政策？


• 扩展名可以取代现有的广告吗（尽管在我看来，是否有可能使用任何广告网络，或者必须是adsense？

感谢

解决方案

广告支持的扩展程序是否可以在用户访问过的页面？

复选框的存在表明它可以被接受，只要你声明它，所以用户知道它。

如果是这样，什么是可接受的政策？

我认为任何事情都可以让用户知道自己在做什么，并遵守广告网络的条款。 / p>

扩展名可以代替现有的广告吗（尽管这在我看来有点不道德/偷窃）或者只能创建新广告？

同意这是不道德的，大部分内容和应用程序都会花钱，并且会剥夺发布商的权利。但是，与许多扩展一样，浏览器将其视为用户的选择。基本上这就是网络的工作原理 - 用户可以控制客户端。浏览器最受欢迎的扩展程序是广告拦截器，所以我怀疑Chrome团队会禁止互换广告的扩展程序。请尽管考虑网站所有者。添加广告至少比替换广告更好。

是否可以使用任何广告网络或必须是adsense？

任何，我都很确定。谷歌希望Chrome被视为通常独立于其服务。您甚至会因为这个原因而在Google Chrome网上应用店中看到谷歌的各种竞争对手推广。

*然而* ，有一个很大的警告这里。这种广告投放很有可能被相关广告网络所禁止。许多会员链接肯定是这种情况，你不能只注入你自己的链接，或者换成你自己的链接。论点是用户已经打算点击它。因此，如果您要注入广告，最大的限制就是您的广告提供商，而不是Chrome。

Today I noticed that in the Chrome web store dashboard, under my extension's settings there is a check-box labeled "Ads Behavior", and whose description is "This extension injects ads into some third-party websites.".

My questions are:

• Can an ad-supported extension inject advertisements in a page visited by the user?
• If so, what is an acceptable policy?
• Can the extension replace existing advertisements (even though that seems to me kind of unethical/stealing) or must it only create new ones?
• Is it possible to use any ads network or must it be adsense?

Thanks

解决方案

Can an ad-supported extension inject advertisements in a page visited by the user?

The fact the checkbox exists suggests it's acceptable as long as you declare it, so users are aware of it.

If so, what is an acceptable policy?

I would argue anything that makes it clear to users what you're doing and follows the terms of the ad network.

Can the extension replace existing advertisements (even though that seems to me kind of unethical/stealing) or must it only create new ones?

Agree it's unethical, most content and apps out there cost money and it deprives publishers. But as with a lot of extensions, it's seen by the browser as the user's choice. That's basically how the web works - users have control over the client. The most popular extensions for browsers are ad blockers, so I doubt the Chrome team would ban an extension that swapped ads. Please do consider the website owners though. Adding ads is at least better than replacing them.

Is it possible to use any ads network or must it be adsense?

Any, I'm fairly sure. Google wants Chrome to be seen as generally independent from its services. You'll even see Google's various competitors promoted in the Chrome Web Store at times for that reason.

*However*, there's a big caveat here. It's very possible this kind of ad injection is forbidden by the ad network in question. It's certainly the case with many affiliate links, that you can't just inject your own, or swap in your own, link. The argument is the user was already going to click on it anyway. So if you're injecting ads, the biggest constraint is going to be your ad provider, not Chrome.

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